SEO (Search Engine Optimisation)

When creating a web site, we always bear in mind good SEO practice. It is much easier and more economical to include SEO-friendly elements at the time of programming than to retrofit them into an existing site.

Some elements of the process will require input from you, the site owner. As an expert in your business and your industry, you are in a much better position to provide specific information – we will advise you how and when to do so

The basics of SEO are not difficult, but a painstaking approach will bear considerable fruit. On the basis that you want to come as high as possible in the results when potential customers carry out a Google search, a small improvement in your SEO ranking can result in a large leap up the table. You may find that some online SEO 'experts' will tell you they have a foolproof way of providing such an improvement – but the truth is that the best way to get a good page ranking is to have relevant and targeted content on your site.

At mkWebSolutions, we divide SEO into three iterative phases: Research, Action and Review.

For more details, please select Research, Action or Review

Summary

Ensuring that your website is SEO friendly is a task that relies on good initial research, applying the results of the research in a structured way and then reviewing the results. It is an iterative process – you should regularly return to the research phase to improve your keywords.

If you would like to know more about our SEO process when creating a new website, or if you want us to appraise your exiting site, please give us a call on 01908 828961 or send us a message